It's a great marketing ploy to promote wines and tastings. Of course, this can boost sales and it gives the consumers an opportunity to try wines they otherwise would never drink. But that's in the UK and we are thousands of miles away.
Don't fret though. If you are in the New York metro area and you have a chance to visit Long Island Wine Country you are in for a treat.
Several wineries in the Long Island Wine region will feature their newly released Rosé wines during the month of May. This is the perfect time to taste a wine you may not otherwise try.
In the spirit of National Wine Month, why not pick up a "pink" wine at your local wine shop and give it a try. For all who are red wine lovers give Rosé wine a fighting chance and try a glass. Close your eyes and just take a sip of the wine without thinking about the color. You will be surprised at the strength and flavors of the Rosé.
For white wine lovers, give Rosé a taste. Close your eyes and don't think about it being pink. You will be surprised, totally surprised. I don't want to give away the finish and spoil your enjoyment.
This is the perfect time of the year to try Rosé wines. They should be served chilled -- perfect for a warm day -- and they are very food friendly -- perfect for grilled foods as well as light summer dishes.